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私域用户粘性、消费力高于公域,食品饮品私域规模近1.9亿

QuestMobile 2023-12-05
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梁玟玟 自由撰稿人 关注
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会员简介:QuestMobile数据显示,2023年10月,食品饮品品类的私域渠道流量规模接近1.9亿,服饰箱包、美妆护理、家用电器等品类的私域渠道流量规模均过亿,背后与私域用户构成、用户粘性、用户消费能力较高关系密切。
关联公司: QuestMobile
标签: 私域流量 品牌营销 官方账号
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